ShirtBattle is the brainchild of two serial entrepreneurs Robert Lassers (founding partner of bride.com and ExpoSites) & Ed Primm (owner of CreativeMotionDesign). The reason and ideas behind the project are very nicely summarized by the two:
Shirt Battle is a website that puts two shirts up for grabs every week. Expect to see more of these guys here, on our blog, because they feature a lot of my favorite characters, that are obviously main players in today’s pop culture.
Basically, the selection process is rather familiar – the worlds best designers go head to head in a good old fashion, bare knuckle, slugfest to see whose design appeals most to the tee loving masses. Designers are a competitive lot and like the positive feedback as well as delivering a knock-out punch to their peers.
Shirt Battle features two new designs starting 12pm PSD on Monday. The shirts are priced at $15 during the fight and go up to $16 post fight. Shipping is $3.99 for domestic deliveries and 13.99 for international ones. All tshirts are printed in sunny Long Beach, CA.