The place where you can get an amazingly cute and adorable t-shirt and contribute to a noble cause at the same time is called “Alive”. The story is very impressive, because it started from an idea and ended as a big project that actually contributes to saving endangered animals.
Its creator is Christian Lindemann, a German illustrator working from Hannover, in the north of Germany. He is the owner and organizer, and that means he deals with all the design, shipping orders, answering customer questions, dealing with stores, making the paper works and so on.
The project represented his idea for his final exam (2003) at HAWK University Hildesheim, to eventually receive his degree in graphic design. After designing the corporate logo, and deciding upon the name “ALIVE”, Christian Lindemann wanted to design one of the most endangered and rare animals, so he designed the Javan rhino from Indonesia. He made three designs on the rhino and printed them on 100 t-shirts each.
At the time, his teacher and his fellow students embraced the idea and bought a bunch of t-shirts from him. In the meantime, the site was created, and it was about time for Alive T-shirts Project to get bigger.
Christopher quit his daily job in 2007 and decided to go full time freelance, and focus on his illustrations for magazines and on his brand, of course.
Check out his store: http://www.aliveshirts.com/ and don’t leave without a t-shirt! The designs are super cute, and remember, for every sale he donates between 1 and 2 Euro to the WWF (World Wildlife Fund for Nature). The money will be used to protect the threaten animals that are shown on his t-shirts. Some of them are: Red Panda, Sumatran elephant, Indian crocodile (gharial) and the Mauritius Parakeet. From his sales, he donated 500 Euro to the WWF for the very rare Amur-Leopard in 2009.
All designs are printed on American Apparel clothes. The designs are printed mostly in a run of 100 copies. After a design is sold out it will be gone forever (there might be some exceptions). But there are some classics which will be reprinted regularly. These are: SNEAKER BIRD, RED PANDA, ROCKIN BIRDIE, CHRIS CROCODILE and BIKING ELEPHANT.
You can also find hoodies, t-shirts for kids, Furry Friends Badges, Calendars or Kraken Plushies.
If you love his works, be sure to check his portfolio on http://www.lindedesign.de/.
Here are some of the amazing illustrations he did for magazines: