Vero: A new social app for content creators
Here we go again. Another social platform is threatening to create a massive exodus, shifting the users away from the crazy algorithm of Instagram. It’s called Vero and there’s been a lot of chatter around it, both good and bad. Why do I mention it? Because this particular social network is bound to attract content creators. From what I gathered, many graphic designers, illustrators and photographers as well as professionals from the movie and music industry are joining the app. But should YOU get on board of the hype train?
Some are super excited about the fact that Vero’s manifesto is based on eliminating those pesky ads. This means no algorithms of selection about what you see, just the order in which they are posted. Moreover, you can sort the audience of your posts, listen to music or buy stuff without leaving the app. It’s a combination of all the other popular apps.
The Manifesto
Subscription based
But what was your first thought when I mentioned no ads? That’s right! You will eventually have to pay to use the app. It’s commendable to see the creators actually admitting that Vero will charge an anual fee. Only the first million users will use it for free, for the rest of their lives.
Another thing worth mentioning is that this platform was launched a few years back. It’s been gaining traction thanks to influencers announcing they’re joining it now. Ironically, those announcements were made on Instagram. This “promotion” led to a wave of people signing up which made it crash.
Terms of Use
After Vero became functional again, those reluctant to follow the crowd started to question the terms of use. It seems that some people do read them. In short, users agree to give the company the right to use the content posts there, without paying royalties.
What people don’t realize is that most social platform have these conditions. They claim this is necessary in order to allow pictures to be shared and embedded. I mean, those complaining did so on Twitter and Instagram. Again, irony seems to get the better of us.
There’s no doubt that the app is about what the manifesto champions, but you can’t help thinking that this is too good to be true. Or you might’ve had enough of social accounts, having to manage content on all of them. Regardless of your position, Vero seems to be a breath of fresh air, for now.
I say join now and see what it does for you. Thanks to its current hype it will be easier to bring followers. Honestly, it’s been a while since I’ve seen so much enthusiasm about trying a new social app.
If you want to read more about how everything works, here’s an unbiased opinion that could help you decide.