American clothing brand Freedom 54 produces premium quality clothing, that melts together African motifs and urban fashion into design of universal appeal. Not only do they play with the designs but the graphics are perfectly combined with the color of the t-shirts and in keeping with the beautiful African continent.
That’s where the name comes, actually – there are 54 independent nations there – whose style, theme, diversity and beauty are brought together on the fabrics of the FREEDOM 54 brand.
Just like the people and nations of Africa, the designs are bold, expressive, colorful and bright. The concept behind the brand is of unity and harmony, blending tradition and virtue into very fashionable clothing items. I love the elephant design, animal that represents good luck but all of them are in perfect sync with the source of inspiration that created them.
The company is based in Houston Texas and the owner is Kai Dunna from Liberia, who is not just talk – he is dedicated to giving a portion of every sale to a son-profit organization that tries to bring social change into the world. Here is a video of him talking about the fashion business as well as his brand’s purpose:
Their Facebook page is full of pictures featuring the festivals and cultural events they have attended until now, which stands exactly by the concept . Check out the Twitter page as well for updates !
